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5 Branding Mistakes Owners of Nutraceutical Companies Must Avoid Making [INFOGRAPHIC]

5 Branding Mistakes Owners of Nutraceutical Companies Must Avoid Making [INFOGRAPHIC]

In the Nutraceutical Industry, most consumers don't purchase health supplements because of what's inside the bottle – they purchase supplements because they're looking for a solution.

What's the most common reason why a consumer will choose one 'Brand A' over 'Brand B'? Because they've heard Brand A's message: They know how it's made, what it's intended to do, and – most importantly – they know how Brand A can help them solve their problem.

Don't let your brand become 'Brand B.'

Here are five common branding mistakes that owners of nutraceutical companies must avoid making:

 Want more nutraceutical marketing goodness? You can read the full whitepaper, 5 Branding Mistakes Owners of Nutraceutical Companies Must Avoid Making by clicking here.

March 2nd, 2016

About the Author:

 
Andrew Goldman

Andrew Goldman is the Vice President of Marketing for NutraScience Labs. In this role, he leverages his 15+ years of B2B inbound marketing experience to develop cutting edge strategies for our firm. A health and fitness enthusiast, Andrew and his team won the 2012 Stevie Award for Marketing Team of the Year. He is also a two-time Best In Biz Silver Award winner for Marketing Executive of the Year and has received other honors and accolades for his website design work.