OWL: The New CRN Supplement Registry
As of November 1st, 2016, the Council for Responsible Nutrition (CRN) announced that it's dietary supplement labeling registry (which we first covered back in April) has successfully made it to the second round of beta testing.
The Supplement Owl (short for "Online Wellness Library") has begun accepting product labels from manufacturers and marketers of finished dietary supplement products.
To borrow CRN's words, "The supplement OWL has landed."
What We Know About The Supplement OWL (Online Wellness Library)
Back in September, nine supplement companies volunteered to beta test the first version of the supplement registry as it was designed by UL and CRN. The feedback from these volunteers allowed the development team at UL to further refine the system, ultimately preparing it for this current round.
According to Duffy MacKay, N.D., senior vice president, scientific and regulatory affairs, when it comes to this second round of testing:
“[The] goal is to make this process as efficient and easy as possible, and the sooner companies start the process, the more we can all learn together how to reach that goal.”
At this stage of the game, establishing the best possible strategy for scaling the registry has become one of Team CRN/UL's top priority.
The Supplement OWL Tier System
For those who may have forgotten, the final version of the registry is set (at least as of now) to be built around a three-tiered organizational/informational hierarchy. As of now, specific details concerning tier one have been released.
As per a recent CRN press release:
"Tier 1 will include a copy of the complete product label and various fields of information about the product, including ingredients, brand name, allergen statements, number of servings and more. Participation in this tier is free for any company who is willing to supply the required information about its products and will be accessible online at no charge to the public. [...C]ompanies will be required to provide manufacturing and packaging facility contact information accessible only to FDA; and each product entered will generate a unique product identifier which will have potential use as the Supplement OWL gains traction among its various audiences."
According to CRN, it is likely that Supplement OWL will "go live" in early 2017.
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About the Author: Melissa DellaBartolomea
Melissa DellaBartolomea was the resident Content Marketing Specialist at NutraScience Labs from February 2016 to July 2018. Driven by a passion for the world of written, visual, and digital media, she's dedicated herself to keeping up with all things nutraceutical. From ingredient insights to the latest in contract manufacturing regulations and trends, her mission is to provide our readers (like you) with the stories and knowledge they need to fuel long-term growth and nutraceutical industry success.