Dietary Supplement Manufacuturing & Nutraceutical Insights

Popularity of Green Superfood Powders

Is The Demand for Green Superfood Powders Validating Its Popularity?

Popularity of Green Superfood Powders

Red and green superfood contain pigments that not only give these foods their appealing colors but also contain phytochemicals found by scientists to have potential health-promoting properties. Recognizing their importance to health, more people are turning to well-formulated reds and greens superfoods powders for a regular intake of green and red food nutrition.

Red Superfood Powders

Deep red fruits and vegetables are rich in phytochemicals called lycopene and anthocyanins. Both are antioxidants which fight free radical activity and support basic health at the cellular level:

Phytochemicals - Lycopene imparts a bright red pigment to foods and is found in foods like tomatoes, grapefruit, and watermelons. After absorption, lycopene resides in the liver, adrenal glands and testes. Researchers have found an inverse correlation between an increased consumption of lycopene and age-related prostate health concerns.1 Anthocyanins and phenolics are phytochemicals found in blue/purple fruits and vegetables such as blueberries, purple cabbage, black currants and purple grapes. These are known to support urinary tract health, memory functions, and healthy aging.2-3

Red Superfoods - Red grapes contain a powerful antioxidant called Resveratrol. Current research suggests that Resveratrol may have healthy aging properties that may promote optimal health. Studies show that Resveratrol displays immense promise for promoting heart health.4 The American Chemical Society's Journal of Agricultural and Food Chemistry (January 2005) reported that anthocyanins found in cherries may help maintain healthy blood sugar already within the normal range.  Phytochemicals in red apples are associated with cardiovascular health, weight management, and antioxidant activity.5  Other foods include apple pectins, tomatoes, red raspberries, cranberries, watermelon, pomegranates, plums, prunes, and apricots.

Green Superfoods Powders

Dark green vegetables and fruits are a rich source of minerals such as iron, calcium, potassium and magnesium. They contain Vitamins K, C, E and other B vitamins along with essential fatty acids.

Phytochemicals - Chlorophyll is the pigment that gives green foods its green color. Chlorophyll helps to support the cardiovascular system. Green foods contain phytochemicals called lutein and zeaxanthin. Scientists believe that lutein and zeaxanthin may play an active role in supporting healthy vision as we age. 6 Indole-3-carbinol is known to promote cellular health in both men and women. Cruciferous vegetables such as broccoli, Brussels sprouts, cauliflower, kale contain sulfur needed for the body's production of glutathione, an antioxidant found in every cell of the body, vital for the maintenance of cellular functions. Glutathione is also known to help promote detoxification functions. Aloe vera is used to aid digestion and acts as a mild laxative. Artichokes may help support healthy liver functions. Barley grass, wheat grass and Nova Scotia Dulce are rich in chlorophyll and contain high amounts of protein with a rich array of vital nutrients. Barley grass has five times the iron content of spinach and a Vitamin C content that is seven times more than orange juice.7 A well-formulated greens powder may contain ingredients such as spirulina, chlorella, broccoli, cauliflower, spinach, Nova Scotia Dulse, kale, and many more. These can be combined with other red superfoods, an enzyme blend to promote digestion, and probiotics to enhance digestion.

Manufacturing Well-Formulated Red and Greens Superfood Powders

Consumer demand for reds and greens powders is increasing. According to SPINS, a market research and consulting firm for the Natural Products Industry based in Schaumburg, IL, aloe vera, wheat grass and barley grass were among the top five most popular single herbal supplements in the health and natural foods channels. Red and greens powders are in growing consumer demand because of the:

  • Growing number of health-conscious people
  • Growing awareness of the nutraceutical value of red and green foods
  • Busy lifestyles that make reds and greens powder a convenient way to get quality red and green nutrition
  • Reds and greens powders are appealing because there are derived from natural whole food sources

Enhance your product line with reds and greens powders manufactured by NutraScience Labs. Submit your request to receive a FREE red or greens superfood manufacturing quote from us or call (855) 492-7388 now to speak with one of our knowledgeable Production Specialists


1. J Natl Cancer Inst. 1999 Feb 17;91(4):317-31.

2. J Biomed Biotechnol. 2004 December 1; 2004(5): 306-313.

3. J. Agric. Food Chem., 2010, 58 (7), pp 3996-4000.

4. Mol Interv. 2006 Feb;6(1):36-47.

5. Nutrition Journal 2004, 3:5doi:10.1186/1475-2891-3-5

6. Clin Dermatol. 2009 Mar-Apr;27(2):195-201.

7. North Atlantic Books, 1993 Diet and Nutrition: A Holistic Approach, Rudolph Ballentine. Himalayan Int. Institute 1978.

August 2nd, 2010

About the Author:

Andrew Goldman

Andrew Goldman is the Vice President of Marketing for NutraScience Labs. In this role, he leverages his 10+ years of experience to develop cutting-edge initiatives for our firm.