Supplements for Gamers
With about 3 billion people worldwide playing video games, the gaming tribe is growing at an impressive rate. About 74% of households in the U.S. have at least one family member who indulges in video games. Besides this, roughly 76% of Americans under 18 and 67% of adults play these games, while 7% of people older than 65 play video games. Gamers have become competitive with the increasing popularity of video gaming and eSports (electronic sports). The story of eSports doesn’t just end here – the International Olympic Committee acknowledged the popularity of eSports by saying that competitive eSports could be considered a sporting activity.
So, how can supplement brand owners tap into this vast market?
It starts with understanding the desire to deliver your personal best while playing the game you like – presenting the ideal opportunity to develop dietary supplement formulas for gamers. The end goal of these supplements is to improve gamers’ concentration, accuracy, endurance, reaction time, and decision-making and to provide protection against harmful blue light.
Let’s look at a few nutraceuticals that can help gamers:
The following nutraceuticals have been studied in human clinical research:
- Inositol-enhanced arginine silicate: The study showed increased energy levels, decreased anger, and decreased visual attention and task switching test errors in the supplement group.
- Aronia melanocarpa extract: The short-term administration showed benefits like improved self-assessed cognitive performance and mood during a video-gaming session.
- Lutein and zeaxanthin: The study showed that supplementation with lutein and zeaxanthin isomers provides substantial protection against blue light damage.