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manufacturing-dietary-supplements-for-gamers

Last updated: September-20,2022

Supplements for Gamers

With about 3 billion people worldwide playing video games, the gaming tribe is growing at an impressive rate. About 74% of households in the U.S. have at least one family member who indulges in video games. Besides this, roughly 76% of Americans under 18 and 67% of adults play these games, while 7% of people older than 65 play video games. Gamers have become competitive with the increasing popularity of video gaming and eSports (electronic sports). The story of eSports doesn’t just end here – the International Olympic Committee acknowledged the popularity of eSports by saying that competitive eSports could be considered a sporting activity.

So, how can supplement brand owners tap into this vast market?

It starts with understanding the desire to deliver your personal best while playing the game you like – presenting the ideal opportunity to develop dietary supplement formulas for gamers. The end goal of these supplements is to improve gamers’ concentration, accuracy, endurance, reaction time, and decision-making and to provide protection against harmful blue light.

Let’s look at a few nutraceuticals that can help gamers:

The following nutraceuticals have been studied in human clinical research:

  • Inositol-enhanced arginine silicate: The study showed increased energy levels, decreased anger, and decreased visual attention and task switching test errors in the supplement group.
  • Aronia melanocarpa extract: The short-term administration showed benefits like improved self-assessed cognitive performance and mood during a video-gaming session.
  • Lutein and zeaxanthin: The study showed that supplementation with lutein and zeaxanthin isomers provides substantial protection against blue light damage.
Supplementation with inositol-enhanced arginine silicate and a proprietary Aronia melanocarpa extract, as well as lutein and zeaxanthin, may help gamers to achieve better concentration, accuracy, endurance, reaction time, and more. Dietary supplement brand owners can tap into the potential of this growing market and expand their product line. To get more information and details about how these formulations can help gamers, read my article published by WholeFoods Magazine.
September 19th, 2022

About the Author:

 
Gene Bruno

Gene Bruno, MS, MHS, RH(AHG) - Mr. Bruno possesses over 42 years of dietary supplement industry experience. With a Master's degree in nutrition and a second Master's degree in herbal medicine, he has a proven track record of formulating innovative, evidence-based dietary supplements. Mr. Bruno currently serves as both the Senior Director of Product Innovation at Twinlab Corporation and Professor of Nutraceutical Science at Huntington University of Health Sciences.